Wednesday, 28 November 2012
Money For Online Surveys
Visit the resources section at the bottom of the page if you wish to get a copy of the whole article. Part I of this article discussed some of the points that should be included in a search engine optimization proposal.
Part 2 will discuss the following topics:
Creation of Meta Information
Site Map Creation
Link Popularity Building
Web Site Load Time and HTML Validation
Downloading and Uploading of Web Pages
Browser Search Engine and Directory Submissions
Compatibility and Resolution Checking
Keywords) description, creation of Meta Information (title,
Meta information is used to provide additional information about HTML documents so that the search engine crawlers are able to index the information more accurately.
There are 3 important types of Meta tags as far as search engine optimization is concerned:
Title tag:
I include the most relevant and specific keywords or key phrases in the title tag that best describe the contents of the page. It is these words or phrase that appear in the title of your page in the hyperlink listings on the search engine results. However title tags play a vital role in your site's rankings. The Title tag is not a Meta tag.
Meta description tag
Each page must be customized so all your web pages will not have the same meta tag descriptions. The words used must inspire the visitor to check your site out further. I ensure that the meta description tag is brief but includes some of your top keywords. The description appears in the SEs just below the title tag. This gives a short and concise summary of the content of your web page.
Meta keywords tag
I include a number of meta keywords for you that are relevant to the content of your web pages. The Meta keywords tag is still recognized by some SEs, although not as relevant as the other tags mentioned above.
Site Map Creation
The site map page is then added to your main navigation menu. A link and a short description of that link is created for each page of your site. It also helps visitors to quickly scan your whole site for relevant information. The creation of a site map page enables SE spiders better crawling of your site.
Link Popularity Building
You do not need to link back to them, with non-reciprocal links. The second method is to establish only "incoming links" also called 'one-way links' or 'non-reciprocal links". Where you give a link from the links Page on your site to the partner sites, one type is to trade links (Link Exchange). There are two types of links you can establish on the web. Etc The Search Engines consider your site important and rank it higher if other sites link to your site, back Links, in Bound Links, such as Link building, there are other terms used for Link Popularity. From other sites on the web, link Popularity refers to the number of links pointing to your site.
There are several ways of developing Inbound links.
Some of the techniques I follow in one way link building are:
A) Submitting to Free Directories
B) Writing articles and submitting to various sites for publishing to increase the link popularity of your site.
C) Press releases
I provide reciprocal link building services to increase the link popularity of your site. You trade links with prospective partner sites by offering a link to their site from your own site, in the link exchange process. D) Sending requests to established sites explaining the site quality and asking for links.
Web Site Load time and HTML Validation
I will check your site's load times and make the necessary changes to the html where necessary. Sometimes sites are coded badly which can be a big block for visiting search engine crawlers. Some reasons for slow load times include HTML errors and bad image optimization. They sometimes ignore these sites and place them lower in their index than fast loading sites. Search Engines don't like sites which take a lot of time to load.
Downloading and Uploading of Web Pages
After changes are completed the pages will then be uploaded to the server. Web pages will need to be downloaded to my computer, to make the necessary changes to your site.
Search Engine and Directory Submissions
Therefore care will be taken to submit to the appropriate search engines by following their specific guidelines, not all SEs and Directories have the same rules for submission. Directories and some specialized directories, your site is submitted by hand to all the major search engines.
Browser Compatibility and Resolution Checking
Adjustments will be made to the site's code where necessary. I make sure your site can be viewed in all the major browsers and in the most common resolutions. People view sites in different browsers and at different resolutions.
Resources
Increase Web Site Sales with a SEO Proposal - Part 1 and 2
[http://www.isitebuild.com/seo-services]
Why You Need a SEO Maintenance Plan
[http://www.isitebuild.com/seo-maintenance-services]
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment